I was asked to talk about ‘courageous brands’ to the brand & creative department at VANOC (Vancouver Olympic Committee) a few weeks ago. After a few words and examples of global brands making a difference, I stopped talking and asked them to explore how they might define their own unique brand identities. I brought out [...]

Join the Canadian Cancer Society’s Relay For Life team, ‘Squeezin For A Reason,’ as they present The Main Squeeze - A Cause For Improv! The posters are out, the community articles, radio and tv spots are around the corner and the fun is about to begin. Hurry, visit www.squeezinforareason.com today and get your tickets to [...]

The honesty of our economic times is hard to avoid. I personally know many businesses and individuals faced with the sad reality of poor leadership decisions by business and government the world over. But I encourage us all to focus on the positives, find opportunity where you least expect it, give back to those around you [...]

Here are a few great articles and links to various organizations that have used ‘creativity’ as a valuable tool for building success. Now that sounds like fun….
Café ING serves orange coffee. yummy idea.
Once a mind (or business) of its own - CRANIUM is now owned by Hasbro but still creates inspiring ways to bring friends [...]

Hopen, Komplement, Klippan and Kramfors. There’s build your own furniture and then there’s build your own empire and Ingvar Kamprad has created a name for giving the people what they want with affordable style. IKEA is swedish for richest man in the world. A catalog in print more than the Bible - 27 languages and [...]