Tag: business
A Scoop of CSR
MMMMMMMMMMMM, Cherry Garcia®, Phish Food®, Half Baked…I’m seeing a trend here…and it’s not stoner music. It’s a creative approach to making business fun and it’s not at the expense of ‘wicked cool’ financial returns.
Who would have thought two ‘hippie’ Long Island grade school friends could take a ‘cow to cone’ business plan and help change the world with [...]
Posted: December 1st, 2008 under Brand Courage, Creativity & Innovation, Social Entrepreneurs, The Business of Sustainability, The Reading List.
Tags: brand, business, courage, design, innovation, read me, sustainability, triple bottom line
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A Means to a Very Good End
Anita Roddick started the Body Shop in 1976 and said, ‘nobody talks about entrepreneurship as survival, but that’s exactly what it is and what nurtures creative thinking.’
Successful activist and successful business woman, Anita Roddick creatively used the Body Shop as a means to promote numerous causes like ending animal testing, protecting rain forests and the [...]
Posted: March 1st, 2008 under Brand Courage, Creativity & Innovation, Social Entrepreneurs, The Business of Sustainability.
Tags: brand, business, change, entrepreneurial, social interest, sustainability, triple bottom line
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Getting Creative in Business
Here are a few great articles and links to various organizations that have used ‘creativity’ as a valuable tool for building success. Now that sounds like fun….
Café ING serves orange coffee. yummy idea.
Once a mind (or business) of its own - CRANIUM is now owned by Hasbro but still creates inspiring ways to bring friends [...]
Posted: February 1st, 2008 under Brand Courage, Creativity & Innovation.
Tags: brand, business, courage, creativity
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Don’t Build It and They Will Come
Hopen, Komplement, Klippan and Kramfors. There’s build your own furniture and then there’s build your own empire and Ingvar Kamprad has created a name for giving the people what they want with affordable style. IKEA is swedish for richest man in the world. A catalog in print more than the Bible - 27 languages and [...]
Posted: January 1st, 2008 under Brand Courage, Creativity & Innovation.
Tags: business, creativity, design, entrepreneurial, innovation
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