Archive for December, 2008
A Scoop of CSR
MMMMMMMMMMMM, Cherry Garcia®, Phish Food®, Half Baked…I’m seeing a trend here…and it’s not stoner music. It’s a creative approach to making business fun and it’s not at the expense of ‘wicked cool’ financial returns.
Who would have thought two ‘hippie’ Long Island grade school friends could take a ‘cow to cone’ business plan and help change the world with [...]
Posted: December 1st, 2008 under Brand Courage, Creativity & Innovation, Social Entrepreneurs, The Business of Sustainability, The Reading List.
Tags: brand, business, courage, design, innovation, read me, sustainability, triple bottom line
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